Posts Tagged ‘media’

Misleading News Headlines

I have written about the misleading nature of the current news media for some time now. The news media today is no longer worried about providing real news. They are more worried about eye catching headlines and the ability to keep you around long enough to sell more advertising.

Case in point… Fox News at 10am in Charlotte NC, last night. Now I really don’t watch a lot of news as I consider a lot of it to be misleading and unreliable. But as I was doing the dishes, it was background noise. Then the teaser… “Coming up next, find out what pop idol Miley Cryus,  better known as Hannah Montana, was caught doing that makes you wonder if there are any stars your children can look up to!”

Immediately, I wonder… what did she do? There were rumors of pregancy, but I doubted it could be that. Drinking, drugs, partying, sex? What in the world would this young lady that seems to have her head on straight have been caught doing? Maybe at worst she was smoking…

“Welcome back to the News at 10. Pop Star Miley Cirus (Hannah Montana) was caught doing something that makes you wonder about teen idols.” Again… what did she do? This must be something big… they are teasing the hell out of it.. sure sounds big…

She was caught.. are you ready for this? Driving without a seatbelt! OHHHHH NOOOOO! The horror.. the shame! What in the world will we do now? How could our young girls ever look up to such a horrible example???

Or better yet, how in the world can we as intelligent people continue to count on the news media for… well, news?!?!

I share this to emphasize what is going on in the housing and mortgage markets today. Yes, there are issues and yes things need to be addressed. But if you listen to all the talking heads in the news media, the real estate and mortgage markets sound like they have crashed and burned! Why in the world would you consider buying a home in this market???

Simply put, NOW IS THE BEST TIME TO BUY A HOME IN CHARLOTTE NC! The rates on a 30 year mortgage are still around 6% or less for most Charlotte home buyers and there are so many homes for sale in Charlotte! You could not ask for a better time to make your Charlotte home purchase!

What about refinancing? NOW IS THE BEST TIME TO REFINANCE YOUR CHARLOTTE MORTGAGE! If you have a rate over 6.5%, or an adjustable rate mortgage, you really need to get a free mortgage analysis right away! With Charlotte mortgage rates so low, you could save thousands of dollars!

or Call 877-411-9327

Chase, one of the leader wholesale lenders, has announced some big changes and modifications to their product line up.   Read the rest of this entry »

Alan Wastler, an analyst on CNNMoney.com attempts to explain how ARMS will rest and the impact that will have on the economy.   Read the rest of this entry »

One of the ways I want to help others is by keeping up to date with what is going on in the news. Especially news that is related to mortgage and finance. To do that, I recently changed my home page on my browser to Google and requested News to be posted on my home page.

It did not take long Read the rest of this entry »

THE SKY IS FALLING!

THE HOUSING MARKET IS DEAD!

NO ONE CAN GET A HOME LOAN!

FORECLOSURES OVERTAKE SALES!

BUYING A HOME IS THE WORST IDEA EVER!

Pretty dramatic huh? I am waiting for these headlines to be on the front page of the paper soon. Take a look at your local news paper… The headlines usually are this dramatic aren’t they?

The truth (if you can find it) is usually buried 5 sections in and on the 4th or 5th page of that! For example…

A few months ago, the Charlotte Observer ran story after story about how Foreclosures were up, the market was hurting and mortgages were getting hard to get. These all were front page headline stories. People that read the paper saw this and read the articles. But since it was the BOLD headline on the front page, even those that do not read the paper were able to form opinions and get sacred about making a move.

However, during those months, there was good news. If you actually read the paper, usually the Saturday morning New Home and At Home sections, you will see these articles. For example, 2 months ago there was an article stating that foreclosures were not that bad in Charlotte, and that our market was still a strong one. But, the headline wasn’t as big as the front page ones are, and you had to actually look several sections back to find it.

Today, in the New Home section (thats Section H) on page 6, there is an article on how most homeowners are still ahead on equity gains. The subtitle states “Sad stories aren’t the rule.” Imagine that! But did that make the front page? Heck no! That won’t sell no papers! Besides, the fact that the mountains got snow and people can ski is much more important and get’s the front page!

My point is this… people are being force fed the negative while they have to search for the positive. We in this business really need to get together and with one solid VOICE let people know that the sky is not falling, that housing is not dead, that home loans are still available and rates are great, that foreclosures may be up slightly but not the rule and that buyng a home is still the best investment of their lives!

Anyone with me? Let’s let them know!

___________________________________________________

Ed Nailor
1st Metropolitan Mortgage
10801 Johnston Rd Suite 213
Charlotte, NC 28226

704-248-8694 Phone
or visit www.EdNailor.com

home mortgage loans in Charlotte

I love to watch the experts tell everyone how its going to be down the road. They bring in all their data and details and paint the picture. That was the case today with the Fed Reserve Board Chairman, Ben Bernanke. He made comments that the economy will slow this quarter and that will be due largely to housing. However, once this financial crunch shakes out, we should be looking better by spring.

I will give Mr. Bernanke  credit and throw him a thank you. This is one of the first voices that has said that this is coming to an end. I hope he is right.

Personally, the past 2 weeks I have seen a marked increase in activity. More people are looking to get qualified to buy a home. If this keeps up, December may be the best month of the year! So what has caused the change?

I think the increase in activity has alot to do with the media’s decrease of mortage related headlines. Over the summer, every news media on the planet could not go a day without big headline stories about foreclosures, bank closings, mortgage fraud and every othet possible negative thing they could find. Even our beloved Charlotte Observer played into it, placing every negative headline it had on the front page, while burying news stating it wasn’t as bad in Charlotte about 5 sections in.

The reality is that the news media is now just media. Nicloe Richie and Paris Hilton have become CNN’s favorite topics… since when did teen girls acting stupid become national news? Its not… it’s entertainment. It sells ad slots and ad space. So keep that in mind when you read or watch all the gloom and doom… are they giving you news, or trying to get your attention so you will stick around for the ads?

Today is the best time to buy a home. Yes, the market is soft, supply is great and sellers are willing to negotiate. The news that its impossible to get financing is false! There are still many options to buy a home with no money down, and you don’t need perfect credit to do so! If you have been on the fence waiting to see what happens, you need to make your move now. Waiting till Spring could cost you not only the home you wanted, but also a price that would surprise you!

How do I know all of this? I asked the Magic 8 Ball of course!

Call Ed at 704-248-8694

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